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DTSTART;TZID=America/New_York:20260422T143000
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SUMMARY:Better Surveys, Better Data: A Practical Guide for Researchers
DESCRIPTION:Surveys remain one of the most powerful tools for understanding what people know, do, and believe—but designing a survey that produces valid and reliable data is far from simple. Researchers face critical decisions at every stage: Which sampling approach ensures representativeness? How do you craft questions that minimize bias? What strategies maximize response rates and data quality?\nThis webinar provides a comprehensive overview of the survey design process, blending literature with practical, real-world examples.\n\nParticipants will learn best practices grounded in methodological rigor, including:\nSelecting a scientific probability-based sample\nDesigning and testing effective questionnaires\nDeveloping outreach and data collection protocols to boost participation\nApplying appropriate post-survey processing and adjustments for accuracy\n\nThis session equips participants with actionable strategies to design surveys that deliver trustworthy insights.\n
URL:https://www.appam.org/events/better-surveys-better-data-a-practical-guide-for-researchers/
CATEGORIES:General Events,Webinar
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