2025 Sponsorship Specifications and Examples
Questions? Submit via email to Samantha Oliver Thomason, soliver@appam.org.
There are various sponsor assets that need to be collected from the three sponsor levels (Platinum, Gold, Silver) and our digital advertisers. Sponsor assets will be collected with this APPAM Sponsor Asset Collection Form. Please see below for the due dates and make sure your items are submitted on time. APPAM will reach out if additional information is required.
Questions? Email michelle.mears@conferencedirect.com.
| Sponsor Orders Open |
April 30 at 12 PM ET |
| Lottery Closes for High-Demand Items |
May 2 at 12 PM ET |
| Online Program Ads Due |
July 2* |
| Registration Ads Due |
July 2* |
| Early Bird Registration Ends |
August 25 |
| Mobile App Ads, Profiles & Tweets Due |
October 1 |
| Sponsorship Payments Due |
October 1 |
| Regular Registration Ends |
November 10 |
| Exhibitor Deadlines |
See below
|
*The digital ad deadlines are flexible. Ad orders will be accepted on a rolling basis through the fall & ads will be made live approximately five business days after receiving the artwork.
Platinum Sponsors:
- Home Page Rotating Banner Ad in Online Program
- Home Page Rotating Banner Ad in Mobile App
- Half Tower Ad in Registration System
- Single Exhibit Space
- More information in Exhibits section below
- Six Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Send One Social Post During the Conference
- Collected via Asset Collection Form
- Sponsors may choose from APPAM's LinkedIn, Bluesky, X, Facebook, or Instagram channels
- Character limits: Bluesky: 300, Linkedin: 3k, Facebook & Instagram: 2k, X (formerly Twitter): 280
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL collected via Asset Collection Form. No further action required
Gold Sponsors:
- Home Page Full Rotating Footer Ad in Online Program
- Single Exhibit Space
- More information in Exhibits section below
- Four Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL from your order form will be used. No further action required
Silver Sponsors:
- Interior Page Rotating Banner Ad in Online Program
- Two Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL from your order form will be used. No further action required
Due: July 2, or as soon as possible.
New in 2025: All Academic is APPAM's new submission & Online Program host! The Online Program ads are similar to past years, with the new option of a home page footer! See below for updated specs:
Banner Ads
These are horizontal ads that will run along the top of the page, between the APPAM logo & conference banner, on a rotating basis. Each sponsor gets one ad placement per purchase and the ad section rotates evenly between all sponsors.
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 728 wide x 90 tall pixels (horizontal format)
- Placement options (selected at time of purchase): Home & interior pages (rotating), Policy Area pages (static)
- Example in teal rectangular box below:
Footer Ads
These NEW horizontal ads will run along the bottom of the home page only, and will move with the page scroll so the ad is always visible, on a rotating basis. Each sponsor gets one ad placement per purchase and the ad section rotates evenly between all sponsors.
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 728 wide x 90 tall pixels (horizontal format)
- Placement Options: Home page only (rotating)
- Example in teal rectangular box below:
Tower Ads
These are vertical ads that will run along the right side of the home page on a rotating basis. Each sponsor gets one ad placement per purchase and the ad section rotates evenly between all sponsors. Please note: Tower ads are not visible on mobile screens - only banner and footer ads.
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 120 wide x 600 tall pixels (vertical format)
- Placement Options: Home page only (rotating)
- Example in teal rectangular box below:
Ad Placement
NOTE: The below examples are from the 2024 previous Online Program host. The new 2025 host, All Academic, will look different. The below examples are simply to show the page options, which will be similar:
Ads Due: July 2, or as soon as possible.
Half Tower Ad - One sponsor ad per registration form will appear along the right side of the form’s page, as shown below. The sponsor ads rotate with each page open or refresh. Below is an example from a previous conference. As a bonus, these ads are visible on APPAM membership & misc. event registration forms throughout the season as well.
Half Tower Registration Ad Specs:
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 220 wide x 220 tall pixels
Banner & Footer Registration Ads - There are two horizontal ad spots on the APPAM conference registration page. As a bonus, these ads are visible on APPAM membership & misc. event registration forms throughout the season as well. The banner is circled in green and the footer is circled in yellow below.
Banner and Footer Registration Ad Specs:
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 728 wide x 90 tall pixels
Due: October 1
Home Page Rotating Banner Ads
*Red circle = General mobile app sponsor ad that will be present at the top of every screen. This ad is created internally by APPAM and will include the mobile app sponsor logo and redirect link
*Green circle = Rotating mobile app banner ad that will be present at the top of the home page
Policy Area Banner Ads
- Redirect Link: The ads are clickable so please provide the desired URL
- File Format: JPG or PNG
- Size: 640 wide x 160 tall pixels
- Policy Areas (15): Policy areas will be reserved on a first come, first served basis. Only one ad/sponsor per area.
- Misc. Notes:
- Ensure any text is legible when the image is viewed at half of its size (zoom out so the image is only 50% of its size - can you still read all the text?)
- Avoid gradients so the graphic can blend into the background color of the ad space. You can pick that color on image upload for each graphic.
APPAM is pleased to be working with Fern for decorating services. The exhibit hall floorplan and important dates will be made available in late spring/early summer. Please check back soon! Below are important dates for exhibitors:
-
Late August - Booth selection begins, Platinum & Gold sponsors select first then open to all on a first come, first served basis. Details will be shared by Samantha in early summer
-
TBD - Freight window opens, if you're sending materials to the decorator's warehouse
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TBD - Early order discount deadline ends, if you're ordering additional furnishings
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TBD - Freight window closes, if you're sending materials to the decorator's warehouse
Sponsorship Questions?
Email Michelle Mears at michelle.mears@conferencedirect.com.