2026 Sponsorship Specifications and Examples
Questions? Submit via email to Samantha Oliver Thomason, [email protected].
There are various sponsor assets for the four sponsor levels (Diamond, Platinum, Gold, Silver) and our digital advertisers. Sponsor assets will be collected with this APPAM Sponsor Asset Collection Form (coming soon!). Please see below for the due dates and make sure your items are submitted on time. APPAM will reach out if additional information is required.
Questions? Email [email protected].
| Sponsor Orders Open |
April 22 at 12 PM ET |
| Lottery Closes for High-Demand Items |
April 24 at 12 PM ET |
| Sponsor Logo + Link (Order Form) |
ASAP |
| Online Program Ads Due |
July 6 |
| Registration Ads Due |
July 6 |
| Mobile App Ads & Profiles Due |
October 1 |
| Social Posts Due |
October 1 |
| Sponsorship Payments Due |
October 1 |
| Exhibitor Deadlines |
See below
|
*The digital ad deadlines are flexible. Ad orders will be accepted on a rolling basis through the fall & ads will be made live approximately five business days after receiving the artwork.
Diamond Sponsors:
- Home Page Rotating Banner Ad in Online Program
- Home Page Rotating Banner Ad in Mobile App
- Half Tower Ad in Registration System
- Double Exhibit Space
- More information in Exhibits section below
- Ten Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Send One Social Post During the Conference
- Collected via Asset Collection Form
- Sponsors may choose from APPAM's LinkedIn, Bluesky, X, Facebook, or Instagram channels
- Character limits: Bluesky: 300, Linkedin: 3k, Facebook & Instagram: 2k, X (formerly Twitter): 280
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL collected via Asset Collection Form. No further action required
Platinum Sponsors:
- Home Page Rotating Banner Ad in Online Program
- Home Page Rotating Banner Ad in Mobile App
- Half Tower Ad in Registration System
- Single Exhibit Space
- More information in Exhibits section below
- Six Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Send One Social Post During the Conference
- Collected via Asset Collection Form
- Sponsors may choose from APPAM's LinkedIn, Bluesky, X, Facebook, or Instagram channels
- Character limits: Bluesky: 300, Linkedin: 3k, Facebook & Instagram: 2k, X (formerly Twitter): 280
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL collected via Asset Collection Form. No further action required
Gold Sponsors:
- Home Page Full Rotating Footer Ad in Online Program
- Single Exhibit Space
- More information in Exhibits section below
- Four Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL from your order form will be used. No further action required
Silver Sponsors:
- Interior Page Rotating Banner Ad in Online Program
- Two Complimentary Registrations
- Registration discount code to be provided via email in late July
- Opportunity to Provide Registration Area Materials
- Information to be provided in late summer
- Recognition throughout Signage, Mobile App, Programs, and Registration Area
- Logo and website URL from your order form will be used. No further action required
Due: July 6, or as soon as possible.
Banner Ads
These are horizontal ads that will run along the top of the page, between the APPAM logo & conference banner, on a rotating basis. Each sponsor gets one ad placement per purchase and the ad section rotates evenly between all sponsors.
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 728 wide x 90 tall pixels (horizontal format)
- Placement options (selected at time of purchase): Home & interior pages (rotating), Policy Area pages (static)
- Example in teal rectangular box below:
Footer Ads
These horizontal ads will run along the bottom of the home page only, and will move with the page scroll so the ad is always visible, on a rotating basis. Each sponsor gets one ad placement per purchase and the ad section rotates evenly between all sponsors.
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 728 wide x 90 tall pixels (horizontal format)
- Placement Options: Home page only (rotating)
- Example in teal rectangular box below:
Tower Ads
These are vertical ads that will run along the right side of the home page on a rotating basis. Each sponsor gets one ad placement per purchase and the ad section rotates evenly between all sponsors. Please note: Tower ads are not visible on mobile screens - only banner and footer ads.
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 120 wide x 600 tall pixels (vertical format)
- Placement Options: Home page only (rotating)
- Example in teal rectangular box below:
Examples from the 2025 program- Top red circle is the banner, bottom red circle is the footer, right circle is the tower:
Ad Placement Descriptions:
-
Home Page: These ads are on the home (landing) page of the Online Program. Since there are multiple ad spots for this page, the ads will rotate automatically between sponsors.
-
Policy Area: There’s one banner and one tower ad per policy area. The policy areas are reserved on a first come, first served basis. One of the most common ways our attendees browse the APPAM Online Program is by policy area
- Interior Pages: These ads are on all interior pages of the Online Program. Since there are multiple ad spots for this page, the ads will rotate automatically between sponsors. Interior pages include but are not limited to the following pages (pages subject to change): Search, Log In FAQ, Browse by Session Type, Browse by Day, Participant Index, and Organization Index.
Ads Due: July 6, or as soon as possible.
Half Tower Ad - One sponsor ad per registration form will appear along the right side of the form’s page, as shown below. The sponsor ads rotate with each page open or refresh. Below is an example from a previous conference. As a bonus, these ads are visible on APPAM membership & misc. event registration forms throughout the season as well.
Half Tower Registration Ad Specs:
- Link: These are clickable ads so please provide a redirect link
- File: JPG or PNG
- Size: 220 wide x 220 tall pixels
Due: October 1
Home Page Rotating Banner Ads
*Red circle = General mobile app sponsor ad that will be present at the top of every screen. This ad is created internally by APPAM and will include the mobile app sponsor logo and redirect link
*Green circle = Rotating mobile app banner ad that will be present at the top of the home page
Policy Area Banner Ads
- Redirect Link: The ads are clickable so please provide the desired URL
- File Format: JPG or PNG
- Size: 640 wide x 160 tall pixels
- Policy Areas (15): Policy areas will be reserved on a first come, first served basis. Only one ad/sponsor per area.
- Misc. Notes:
- Ensure any text is legible when the image is viewed at half of its size (zoom out so the image is only 50% of its size - can you still read all the text?)
- Avoid gradients so the graphic can blend into the background color of the ad space. You can pick that color on image upload for each graphic.
APPAM is pleased to partner with Capital Conventions for decorating services this November! More information will be available in early summer.
Exhibitor Dates:
-
TBD (est. summer) - Booth selection begins, Diamond, Platinum & Gold sponsors select first then open to all on a first come, first served basis.
-
TBD (est. early October) - Freight window opens, if you're sending materials to the decorator's warehouse
-
TBD (est. mid-October) - Early order discount deadline ends, if you're ordering additional furnishings
-
TBD (est. late October) - Freight window closes, if you're sending materials to the decorator's warehouse. See below for additional shipping options.
Location: Boston Marriott Copley Place - Fourth Floor - Grand Ballroom (Salon E - G)
Onsite Hours: We do not allow late move in or early move out.
- Exhibitor Move In: Thursday, November 5, 7:00 - 9:00 AM Eastern Time *Tentative, we're hoping to get the ballroom early so we can have exhibitors move in Wednesday night. More information will be available in the fall.
- Exhibitor Move Out: Saturday, November 7, 1:30 - 3:30 PM Eastern Time
-
Exhibit Hall Open Hours:
- Thursday, November 5 - 9:30 AM - 5:00 PM ET
- Morning Refreshments: 8:00 AM *Tentative, these will likely be in the foyer
- Afternoon Refreshments: 2:45 PM
- Friday, November 6 - 8:00 AM - 6:30 PM ET
- Morning Refreshments: 8:00 AM
- Afternoon Refreshments: 2:45 PM
- Poster Reception: 5:00 PM - 6:30 PM*
- Saturday, November 7 - 8:00 AM - 1:30 PM ET
- Morning Refreshments: 8:00 AM
- Afternoon Refreshments: 2:45 PM
- Poster Luncheon: 12:00 PM - 1:30 PM*
*Your booth does not need to be staffed during all open hours, but we strongly encourage your booth to be staffed during the poster reception & luncheon, as those are the busiest hours.
Booth Package:
- 8' high navy background drape
- 3' high navy side drape
- One (1) 8' skirted table
- Two (2) armless side chairs
- One (1) wastebasket
- One (1) ID sign
- One (1) 100% complimentary booth staff registration & one (1) 50% off booth staff registration. All booth staff members must be registered & wear a conference badge at all times.
Booth Materials:
Capital Conventions Onsite Contact: Coming soon!
APPAM Onsite Contact: Samantha Oliver Thomason
Email Michelle Mears at [email protected].